The question comes after the Regional Australia Institute unveiled a multi-million-dollar national awareness campaign titled 'Move to More', encouraging city-dwellers to find their new home in regional areas.

The mayor, councillors and former Regional Australia Institute chairman have said Inverell is "absolutely" capable of handling the increase while providing more than just the essentials.

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And it's not just rose coloured glasses for the Sapphire City tainting their outlook.

With a new hospital, a new police station almost completed, major CBD works, several major employers opportunities, "exceptional" education facilities, thriving sporting and cultural groups and available land for developers, there's not much the town can't offer.

Former Regional Australia Chairman and Inverell councillor Mal Peters told the Times the centre is "very well set up".

"With the modern health facilities, while there is obviously opportunities to improve them, they are very good at the moment, and our education facilities are excellent, so Inverell is well positioned for people to take advantage," he said.

Mayor Paul Harmon called Inverell the "unique gem stone" between two major highways, which once discovered, had everything to offer.

"Inverell is that community you need to be coming to for a reason, you don't happen to drive through it, but when people do they see what a wonderful community it is," Cr Harmon said.

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"We are blessed with a number of facilities, like Copeton Dam, which is a huge drawcard not only as a fishing Mecca, with people coming all over the world for the Murray Cod, but it helps our town thrive and survive."

Both he and deputy mayor Anthony Michael said as the town's main water supply, it would be more than capable of handling increased use, already weathering the drought without limits.

"We can certainly can take it, and we have the capacity to increase population, not like Tamworth which has water restrictions on 24/7, 365 days a year," Cr Michael stated.

"Our employment is strong, we have the abattoirs with around 900 employed, and two or three others with over 100 employees, plus we have the capacity to develop housing, with blocks now ready to be sold - so there is plenty of room for growth."

The rest of the councillors also noted the Sapphire City's opportunity for employment, however Cr Neil McCosker noted there was opportunity for further expansion.

"What manufacturing is done here I think is done at a very high standard, they do a stirling job, so if we could encourage the manufacturing industry to build up, it would further enhance the likelihood of attracting people to our area."

And as a quick bonus point, Inverell residents can take the small pleasure of having no traffic lights.

"One of the things for me, on my phone down town it says 'three minutes to home and the traffic is light'. I mean, who wouldn't want that?" Cr Jacki Watts, former cityite now country convert, laughed.

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